Public Affairs Consulting Firms

Public Affairs Consulting Firms are increasingly gaining importance in the Indian Communications industry. The industry has developed over recent years and is normally considered a branch of public relations. Recognising this need a large number of agencies are investing in the PA function with the increase in collaboration between corporates and government agencies.

According to the Public Affairs Council- Public Affairs can be easily defined as everything that a business does in order to both monitor and manage its business environment by liasoning with key stakeholders, legislators etc. 

Public Affairs Consulting Firms today equip corporates with expertise to engage with the government and other key opinion leaders by ethically influencing in areas of policy advocacy.Public affairs work combines government relations, media communications, issue management, corporate and social responsibility, information dissemination and strategic communications advice.

Public Affairs Consulting Firms today require extensive knowledge of policy formulation processes and a deep understanding of media and its needs along with an excellent appreciation and understanding of the federal government and those in key states. Usually agencies have retired IAS or government officials working as consultants in the Public Affairs department as they have a deep understanding of how the government works and also how have contacts that get it easier to get work accomplished.Public Affairs Consulting Firms are in high demand these days due to the ever changing tax laws and now with GST, even more so. Experts can help companies navigate through these new and changing times. When agencies have subject matter experts on their Public Affairs team it gets that much easier to open doors and get meetings with senior government officials actually responsible for bringing about a change in policy or who are directly responsible for policy formulations. Having experts on public advocacy on your team help with smoother interactions with government departments as they have pre-existing contacts and have a foot in the door. 

Location: Gurugram, Haryana, India

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