How to Respond to Crisis

What is Crisis Management? A crisis is a sudden and unexpected turn of events unforeseen by an environment. It can have a significant threat that can affect an organization’s operations, stakeholder’s reputation within the company’s’ ecosystem or in the industry. There are three types of threats that are associated with crisis:

• Public Safety

• Financial damage and 

• Reputation damage

If crisis is not managed appropriately then it can have adverse outcomes for the lifetime. 

The timely and effective management of which is called crisis management

Crisis management firm specializes in dealing with major unpredictable event that threatens to harm the organization, its stakeholders, or the public. Effective crisis management firms in India handles the threats chronologically. The primary concern in a crisis is public safety. Failure to mitigate public safety can intensify the damage from a crisis. Reputation and financial concerns are considered after public safety has been addressed. 

Effective communication is the key for mitigating crisis. Communicating proactively with confidence, transparently with facts in times of crisis can minimise the damage to corporate reputation. 

At Genesis BCW, we champion a holistic approach to reputation risk management grounded in:

Resistance. We partner with clients to develop resistance programs to manage ever-present and changing threats to reputation.

Response. We’re at our clients’ sides to respond to a crisis – whenever, wherever – providing strategic counsel and issues management support 24/7/365. Our global crisis counselors have been on the front lines and in the trenches – we know what it takes to help a company navigate through a crisis.

Recovery. we work with client organizations to rebuild reputation until the crisis no longer drives perceptions, moving the minds of stakeholders to once again trust in the company.

Some of the domains services we provide include:

• Strategic Counsel

• Risk Management Audits

• Message Development

• Crisis Procedure Manuals

• Crisis Preparedness and Planning

• Crisis Response and Recovery

• Crisis Simulations & Training

To know more please click on the link below- https://bcw-global.com/genesisbcw/expertise/issues-crisis-group 

Comments

Post a Comment

Popular posts from this blog

The Role of PR in building trust in Consumer Technology

  Consumer Technology has grown leaps and bounds in the last two decades. Consumerism is at its height with more than half of the world’s population in the consumer class. Consumer Brands are popping up more and more, but for sustained success and continued growth, trust is the cornerstone. As innovation accelerates and the digital realm expands, the role of Public Relations (PR) and top technology PR firms becomes increasingly vital in fostering and maintaining trust. In this blog, we delve into the pivotal role of top technology PR firms and media training firms in gaining trust within the consumer technology sector. The Trust Imperative in Consumer Technology: Trust holds immense value in the competitive world of consumer technology. Consumers today demand not just cutting-edge innovations but also assurance that their data is secure, products are reliable, and companies are transparent. PR becomes the linchpin in building and safeguarding this trust and top technology PR f...
Read more

BEST PR AGENCY IN INDIA

Praise and recognition based on performance are the oxygen of the human spirit- John Adair Being recognised for one’s efforts is a truly rewarding experience and it is all the more better when the firm is recognised for its efforts in championing and delivering impactful and differentiated communication strategies across a plethora of clients. September 2016 was indeed a memorable month for us at GBM as we won accolades for the hard work and dedication put in by our teams whilst delivering impactful integrated communications for our clients. GBM was honoured at the 2016 SABRE Awards Asia Pacific as well as at the inaugural Fulcrum Awards 2016 in the following categories: Measurement and Evaluation (twice), Travel & Leisure, Business to Business Marketing and Most Impactful Media Campaign. In addition, we also received an individual excellence honour at PRAXIS 2016, given by the Promise Foundation. Christmas surely came as early with GBM winning 1 Diamond SABRE & ...
Read more

Entering India: How PR can be your guide in navigating the toughest market in the world

Image
In today's fast-paced business world, having a strong brand image is more important than ever. To build trust and reputation of your brand, public relations (PR) is a key component and is particularly important for brands entering a new market. Here are some reasons why PR is so important for brands looking to enter India: Reputation management in an increasingly socially conscious world A good reputation is essential for any brand to succeed, and PR plays a crucial role in reputation management. In India, where consumers are increasingly socially conscious and value-driven, a brand's reputation can make or break its success. PR in India helps to build and maintain a positive reputation by shaping public perceptions of the brand, highlighting its strengths, and addressing any negative publicity or rumors. Crisis mitigation, prevention and management in one of the toughest markets of the world Every brand faces the possibility of a crisis, and it's essential to have a plan ...
Read more